Sculptural and architectural designs define Poliform’s 2025 Collection
22 APR 2025 · design no comment · please comment

Continuing its trajectory of cohesive and highly refined design, Poliform’s 2025 Collection introduces new designs and finishes. The array of new pieces offers versatility and visual harmony, while also making room for bold, modern approaches in specific moments.
The 2025 Collection includes the latest creations by Jean-Marie Massaud, Emmanuel Gallina, and Soo Chan, ranging from indoor spaces — with upholstered furniture and cabinetry — to outdoor areas with a stylistic identity inspired by the nautical world.
Poliform 2025 Indoor Collection
Among the indoor highlights are the upholstered seating systems designed by Jean-Marie Massaud. The Owen collection, for example, features sofas and armchairs with an aesthetic inspired by haute couture and a robust architectural structure that references the Mid-Century decorative movement.
A composition featuring the Owen (center) and Joan upholstered systems.
Still within the realm of seating, the Joan sofa is distinctly archetypal, with generous padding and clean, symmetrical lines. Accompanying it, the namesake coffee tables reflect its linearity in a sculptural design.
Marking the debut of Poliform’s lighting line, the Helga and Arthur lamps were designed by studioutte to express geometric and formal purity. As such, the pieces integrate seamlessly into the setting created by Poliform, where sculptural and architectural silhouettes take center stage.
Finally, in 2025, the brand has placed special emphasis on its bookcase systems, highlighting their architectural and decorative role. Among them, the new Tess bookcase by Massaud stands out, along with the Senzafine walk-in closet system, designed with personal wellbeing in mind.
The Senzafine project, accompanied by the Loai armchair.
Poliform 2025 Outdoor Collection
For outdoor furniture, the Italian brand drew inspiration from the nautical world, reflected in braided ropes and light-toned finishes. The key figure behind the design of these pieces was Emmanuel Gallina, who introduced the two main lines of the Outdoor Collection: Lagoon and Ponte.
The first, composed of standalone and modular sofas, clearly illustrates the nautical style through its resemblance to the streamlined silhouettes of sailing boats. In Lagoon, formal precision and a welcoming atmosphere are supported by a light, refined structure that accommodates a wide seat with double cushions.
Featured: the Ponte armchair and the Lagoon modular sofa.
Following the same approach, Ponte carries the elegance of the nautical world. Its architectural, bridge-like structure provides both visual lightness and a sense of solidity.
These highlights from Poliform, along with classic pieces from the Italian company, are available exclusively through Casual Móveis’ catalog.